We’ve all talked to PIs who express how surprised they are to leave the bench when they become assistant professors.  They lament how much grant writing and budgeting they do and that PhD training did not prepare them for the job.  Additionally, we hear from many PhDs that their program didn’t prepare them for a non-academic job.  However, this does not have to be the case.  With planning, PhD students can train in the numerous soft skills that will be useful for either academic or non-academic jobs.

  • Social media to promote science and build a brand (your brand or an employer’s brand). Not every platform is right for everybody; however, using social media can increase your individual reach.
    • Twitter
    • Facebook
    • Storify
    • Instagram
    • Pintrest
  • Blogging to promote science outreach
  • Working with your university press office
    • Promote recently published papers with press releases
    • Media training
    • Working with your press office will force…

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